Flash-sale briefs
How a ForestBase Service brief is built — from sale-window intake to the poster pack your team pins up.
A brief is the artefact at the centre of every review. It is not a software login and not a recurring dashboard subscription — it is a dated pack tied to one timed promotion.
Intake on the sale window
You send dates, channels, coupon rules, and read-only tracking access. We freeze scope so the brief stays comparable week to week.
Path walk & event checks
An analyst walks the advert-to-till path, notes broken or duplicated events, and captures annotated screenshots while the sale is live or immediately after.
Visual pack
Charts, callouts, and a one-page decision sheet are assembled in a poster-style layout your floor and marketing leads can share without another meeting.
Readout
We walk the brief with your team, agree which tests belong on the next drop, and archive the pack against that sale’s dates.
What a brief contains
- Sale-window header with dates and channels in scope
- Conversion path map with friction notes
- Tracking health punch-list
- Recommended tests for the following drop
Start with a review
Browse Reviews & engagements or request a review with your next sale dates.